

Although both formats are supported it is recommended you use the vertical 9:16 video aspect ratio.

YouTube Shorts can be viewed on desktop and mobile but must be uploaded in a vertical or square aspect ratio. Limited to 60 seconds, YouTube Shorts are meant to be enjoyed anytime, anywhere. YouTube Shorts is a new feature that YouTube rolled out worldwide.

Read on to learn why YouTube shorts deserve your attention, and how you can leverage them to grow your YouTube channel and engage with your audience in 2022. We’re going to take a look at YouTube’s hottest new content format. First available in India in late 2020, this new YouTube feature is finally rolling out to users all over the world. In order to see more videos from specific creators, you just need to click on their name and you'll see their library of created Shorts. You can also subscribe to any channel from the Shorts screen.As content creators and marketers, we’re always looking for new ways to expand our online reach.Įnter YouTube Shorts, an exciting new TikTok-like format that gives creators on the world’s most popular video platform a new way to connect with their audience. The videos are full screen and automatically start playing like Facebook Stories or Instagram Reels.ĭepending on what type of videos you watch and favorite, the Shorts algorithm will learn more about what you like and show you similar videos in the future. You scroll through your video feed by swiping up through the Shorts on your smartphone. YouTube has added a specific section on their homepage for Shorts. YouTube plans to launch this feature sometime in 2021.Īll your videos must remain vertical and last 60-seconds or less. The ability to use audio from existing YouTube videos is a huge advantage since the platform has billions of videos uploaded to the platform. Shorts doesn't have the ability to add filters to your videos which gives TikTok creators more variety and creativity for their videos. There are several differences between YouTube Shorts and TikTok that make each platform unique.
